The NeuroFlow design team transformed our patient-facing mobile app with an elegant redesign grounded in user feedback.

NeuroFlow had built a successful app delivering personalized, clinically-validated content to people managing their behavioral health. However, the interface had become dated and inconsistent. We reimagined the mobile app experience to match the quality of the service we were offering.

Role:

Senior Product Designer

Sectors:

Healthcare

A mobile app design for an app to manage your mental wellbeing.

Exploration

We began by rapidly iterating through potential visual approaches. I created concepts that deliberately pushed boundaries to help us discover what felt right for the project and what did not.

A conceptual mockup of a mental wellness app. The design uses warm, earthy colors.A conceptual mockup of a mental wellness app. The design uses bright colors and bold, geometric shapes.A conceptual mockup of a mental wellness app. The design uses watercolor paintings and earthy colors.A conceptual mockup of a mental wellness app. The design is inspired by Japanese woodblock printing.A conceptual mockup of a mental wellness app. The design is clean and uses bright colors.A conceptual mockup of a mental wellness app. The design is crisp and uses landscape imagery.

Concept Development & Testing

We developed our strongest style tiles into testable prototypes. I executed two concepts and mentored junior designer Cam Kelly on creating a third based on my tile.

We tested with both current users and others and gathered feedback from leadership, product, sales, and marketing to make sure we were solving the right problems.

A typography sample, a color palette with blues and browns, and notes on the inspiration for the design of a wellness app.Reference images for a UI design featuring airy, neutral-toned spaces.
A mobile app design for a login screen. The design is crisp and shows a sweeping green landscape below blue skies.
A mobile app design for an app to manage your mental wellbeing.
A design for a mobile app that shows a weekly summary of your pain tracker results. The design is crisp and uses images of sweeping landscapes.
A mobile app design for an app to manage your mental wellbeing.

Concept 1

A typography sample, a color palette with fresh greens and oranges, and notes on the inspiration for the design of a wellness app.Reference images for a UI design. The first one looks like a brighly-lit spa and the second is a magazine cover.
A mobile app design for managing your mental wellbeing. The design is clean and calming.
A mobile app design for taking clinical assessments. The design is clean and calming.
A mobile app design for an app to manage your mental wellbeing. The design is clean and calming.
A mobile app design for an audio player. The design is clean and calming.

Concept 3. Prototype designed by Cam Kelly based on my concept.

Finding Our North Star

The design team synthesized the feedback into one unified direction. We collaborated to bring the strongest elements from each concept forward into the final prototype. (Screens shown reflect my focus areas.)

With a clear vision backed by user research and support across departments, we secured approval to move forward on implementing the redesign.

A mobile app design for managing your mental wellbeing. The design uses warm colors and surreal, dreamlike images.
A mobile app design for a login screen. The design uses warm colors and surreal, dreamlike images.
A mobile app design for a collection of content for managing your wellbeing across several categories including Journals, Audio Guides, and Videos. The design uses warm colors and surreal, dreamlike images.
A mobile app design for a collection of content about getting better sleep. The design uses warm colors and surreal, dreamlike images.